WomensNet News

June 4th 2009

Womensnet.net on The Morning Show with Mike and Juliet

Meki Adefris of New York, New York, was awarded a special $1,000 Amber grant from WomensNet.net on The Morning Show with Mike and Juliet, live in New York City on May 7. WomensNet.net awards quarterly Amber grants of $500 to women in the process of starting or expanding their own businesses. Grant funds may be used to cover start-up expenses, such as buying or upgrading equipment, hiring consultants and advisors, joining professional organizations, or paying for advertising and marketing efforts.

Meki Adefris of Brooklyn, New York is in the process of starting Me &
Lu (*www.meandlu.com* ), a line of children’s clothing fashioned after traditional Ethiopian dress. Her first-year line will consist of three dresses and a traditional tunic top based on Ethiopian styles, “but a bit more whimsical, more modern and fashion conscious,” says Adefris.

Adefris plans to use her grant to pay for patterns and samples to be created and to pay for a trip to Ethiopia this summer to meet with suppliers. All of the clothing will be made in Ethiopia by local artisans, providing fair wages for the work.

“We are so proud to be able to support Meki’s entrepreneurial goals. Not only will her business benefit her and her local community in New York City, but seamstresses and artisans as far away as Ethiopia as well,” says Christina Lambert, chief operating officer of WomensNet.net. “She came to us having already done a significant amount of research on the infant/toddler/children’s clothing market, her target clientele, and Ethiopian clothing design. We were impressed.”