Secret Date Society logo
Grant Recipient

October 12, 2012

September Amber Grant has a Secret

The Secret Date Society

Woman Entrepreneur:
Frances Tang

We’re thrilled to announce the Amber Grant winner for September, Frances Tang of Costa Mesa, California. Frances is the owner of The Secret Date Society. Below is her brief interview with WNN. We hope you’re inspired by her story. And a quick reminder that we’re now taking applications for the October WomensNet Grant!

Video Transcript

WNN: Frances, congratulations on winning the Amber Grant.

FT: Thank you so much! I’m very grateful and appreciative- this is definitely the boost I need right now.

WNN: How would you describe your business?

FT: The Secret Date Society is a pop-up date night for couples. It is an event that guarantees a nice meal, live entertainment, innovative venue and cash bar. The only information given to the attendees is the time, date and theme. The location isn’t disclosed until the day before the event – but attendees do not know the exact food or entertainment. They only have the theme. It’s meant to be a spontaneous, fun event for both partners to enjoy and embark on together. It’s catered towards people who don’t have time to plan out dates, don’t know how to, or would like to experience something completely different and spontaneous.

WNN: How did you come up with the idea for the Secret Date Society?

FT: I’ve always enjoyed helping my guy friends (and even some girlfriends!) come up with creative date ideas. I saw a need and basically merged that with my love of coordinating events and working with people. For me personally, it combines all aspects of what I love such as networking, food, entertainment and event planning. It opens up lots of opportunities to work with various caterers, restaurants, venues, local businesses and sponsors, many of which would not have an opportunity to have this kind of public exposure.

WNN: Can you tell us a little more about your business/work background?

FT: I went to UCSD for school and was launched into the workforce during a low point in the economy. It took me a long time to find a full-time job and when I did, I quickly found that it was great skills experience – but difficult to put my heart into what I was doing. Entrepreneurship seems to run in my family (my dad is an entrepreneur) so eventually I realized that it was something I definitely wanted to do, even if it meant beating the odds. I now currently have pulled together an eclectic but very awesome group of people who are all extremely smart, motivated and interested in entrepreneurship. We meet a few times a month to bounce around ideas, trade literature on the topic and just act as a support system for each other.

WNN: How did you find out about the WNN Amber Grant?

FT: I was searching for female, minority grants on the internet – starting a business comes with so many costs! Thankfully, I came across and your Amber Grant for Women!
WNN: What have been the challenges as a minority female entrepreneur in finding money to help your business?

FT: I find that I’m not taken seriously (especially since my idea revolves around dating) and that my age is also a limiting factor (I’m in my 20s). Just gotta push through it!

WNN Blog Get application & business ideas on the WomensNet blog »

What people are saying about WomensNet


“You have to be in it to win it...seize the opportunity and apply.”

Nerd Wallet

“Every month, WomensNet awards three $10,000 Amber Grants to women-owned businesses. At the end of each year, monthly grant winners are eligible to receive one of three $25,000 annual grants.”


“Launched 20 years ago this grant honors the memory of a young woman who wanted to be an entrepreneur but died at age 19 before she could achieve her goal.”


“The Amber Grant offers three $10,000 grants to women-owned businesses each month. Then, at the end of each year, WomensNet gives an additional $25,000 to three grant winners from that year.”

Essence Magazine

“This organization offers monthly grants of up to $10,000 to support female entrepreneurs starting businesses. Those who qualify for these grants are also in the running for a yearly $25,000 grant.”